About Nurtura
An AI companion designed for the reality of family care.
I didn't set out to build an AI company.
I set out to survive caring for my parents.
Alexandria Arbuckle
Founder of Nurtura
The Story Behind Nurtura
First, it was my dad — Nurtura's namesake.
He was diagnosed with Alzheimer's, and I found myself trying to support him from different cities, different states, and eventually, different countries — navigating long trips home, emotional landmines, a full-time job at a fast-growing startup, and a constant fear that I wasn't doing enough.
Dad passed away in 2022, and I miss him every single day. Caring for him was the greatest act of love I could give to the person who meant so much to me.
Then came my mom's cancer diagnosis.
Suddenly, I was back in it: surgeries, spreadsheets, medication schedules, and endless decisions. I became the point person — coordinating, calling, managing, worrying.
My brother lived four hours away, doing his best to support from a distance while also caring for his newborn son. But as so many families know, care rarely divides evenly.
That's when I started imagining something different.
"No matter how much I planned or organised, I always felt one step behind — exhausted, overwhelmed, and stretched impossibly thin."
That's why I built Nurtura.
Nurtura is an AI companion designed for the way family care actually happens: messy, emotional, and often spread across cities, countries, and generations. It's here to help you coordinate, communicate, and breathe — even when everything feels impossible.
Meet the Team
Alexandria Arbuckle
Founder & CEO
Alexandria is an experienced startup operator and 2x family carer who supported her father through Alzheimer's and has recently been caring for her mother through lung cancer. She brings over a decade of experience scaling healthtech and mission-driven ventures globally, and founded Nurtura to build the kind of support system she wishes she'd had.
Pawel Kaminski
Chief Technology Officer (CTO)
Pawel is a UK-based founder, systems architect, full-stack engineer, and family carer with a track record of building secure, scalable platforms. At Nurtura, he leads the technical vision, ensuring our AI is both powerful and private, designed for real families.
Eslam Elmagboul
Product & Community Lead
After fleeing from Sudan to Egypt with her three children due to the war, Eslam took on the challenging dual role of caring for both her parents and her children. Her lived experience gives her a deep, nuanced understanding of cross-generational and cross-border caregiving — insight she brings directly into Nurtura's design.
As part of Nurtura's team, Eslam supports Product Management and leads community engagement, acting as a dedicated advocate for our users. She listens closely, surfaces real-world challenges, and ensures the voices of carers are heard and reflected in every detail of our product. With heart, precision, and lived wisdom, Eslam helps us build Nurtura not just for carers — but with them.
Jean Du
Strategic Delivery & Partnerships Lead
Jean is a Chinese-Australian pharmacist, strategist, connector, systems thinker, and carer who previously worked at Australia's Department of Health, Disability and Ageing.
Based in London, she knows what it's like to provide care from far away. At Nurtura, she leads delivery and partnerships— turning Nurtura's vision into something that actually works for families, for partners, and for the long haul. She sits at the crossroads of product, operations, and storytelling.
Kristin Lynes
Strategic Advisor
Kristin is a US-based executive with a track record of scaling mission-driven businesses through smart go-to-market strategy and thoughtful commercialization. As a product strategist and operator, she brings structure to complexity and momentum to early-stage teams. A sandwich caregiver—raising children while supporting aging parents—Kristin grounds Nurtura's growth strategy in both real-world experience and deep empathy for the families we serve.
Nurtura is for the carers who didn't choose this,
but show up anyway.
For the grown kids doing it all. For the ones balancing family care with work, parenthood, grief, guilt, and love.
You're not alone.
Let Nurtura help carry the load, no matter where you are.